Every year, Goetze’s Candy Company proudly participates in Kennedy Krieger’s Festival of
Trees. The annual fundraiser, returning for the first time in person in three years due to the pandemic, benefits the patients, students and families that Kennedy Krieger Institute serves.
To prepare the tree, spirited Goetze’s employees gathered to ideate and decorate the “Candy Cane Wishes and Caramel Creams® Kisses” Christmas tree.
The tree was decorated with a variety of candy-themed ornaments, including handmade
Caramel Creams® ornaments. Many of the ornaments feature recipe cards and coupons for the Goetze’s Online Store tucked away on the inside. A sweet surprise!
We celebrated National Cow Day on July 12th! In honor of our favorite cow - Duke - the mascot of Cow Tales® and to highlight our dedication to making treats with quality ingredients, including real milk.
To mark the occasion, we reached out to our fellow cow lovers on social media to bring awareness and appreciation to this special day and to the Cow Tales® brand.
As a result, our favorite agriculture farmer influencers (and even some cow-flueners) from around the country joined in on the National Cow Day fun! We appreciate the agriculture industry so much for their tireless work which enables us to make our sweet treats. As a “thank you” we sent a special Cow Tales® care package to these influencers. Check out these amazing cow lovers opening their special treats!
National Cow Day 2022 was a huge success and we are thrilled so many people were able to celebrate with us on this “dairy special day.”
Which holiday should we celebrate next?
We are so excited to collaborate with a fellow family-owned business, Sheetz, to launch a new series of Cow Tales® flavor inspired milkshakes. Sandy Mazza, Sheetz Beverage Research and Development Manager, and Meghan Brody, VP Strategy and Operations here at Goetze’s, shared the exciting collaboration with the viewers of FOX45 in Baltimore.
Customers are encouraged to try a new way of enjoying Cow Tales® treats, which have been carried in Sheetz for over a decade. Sandy and her team have created a delicious variety of milkshake flavors that emulate Goetze's flavors to honor the nostalgic treat.
You can never have enough Cow Tales®, so with your milkshake purchase, you’ll receive a Cow Tales® mini for free. We are thrilled to collaborate with another cherished family-owned business to spread the deliciousness!
Check out your local Sheetz to try these amazing milkshake creations.
Welcome back to Goetze To Know Us, where we spotlight outstanding Goetze Candy Company employees. We’re honored to introduce you to Reyna, one of our dedicated Crew Leaders.
Reyna has been working at Goetze's Candy Company for over two decades. Her most notable accomplishment while working with us is the service award she received after her first key year at the company.
“Goetze’s Candy Company feels like a second home to me. My experience here has been so enjoyable – it makes me feel happy to know that I bring a smile to everyone’s faces who loves Goetze’s candy.”
Reyna is a Cow Tales® lover because they are so easy to snack on, with her favorite being the original chocolate flavor. We are so grateful for Reyna and thankful for all of her hard work over the years.
This year, we celebrated National Caramel Day on April 5, as an ode to our favorite sweet treats.
Here are a few of our Caramel Day highlights:
We shared a new recipe with the viewers of WJZ in Baltimore. Emily Goetze, Quality Supply Coordinator, and Meghan Brody, VP Strategy and Operations, demonstrated how to make a decadent Caramel Creams Whipped Tarte.
Our friends on social media got in on the Caramel Day fun, too – check out these beauty shots of our beloved Cow Tales® and Caramel Creams® being celebrated by some of the area’s biggest foodies:
We also teamed up with The Charmery, a popular Maryland ice cream factory based in Baltimore, and supplied them with Cow Tales® Minis for the holiday. Each customer was offered a free caramel topping at any location; it was a hit!
Have an idea of how we should celebrate Caramel Day next year?
Send us your biggest, sweetest ideas! email@example.com
Welcome to our Goetze To Know Us series, which can also be found on our Facebook, where we honor some of the most dedicated and exceptional employees of Goetze Candy Company.
To kick off this series, we’re going to spotlight Marge – who was a pillar of the samples department for 44 years! Marge retired last January, but we recognize her as one of our most committed, hard working employees. Her career at Goetze’s is one we treasure and will always remember.
Marge’s long history at Goetze’s allowed her to work closely alongside several company family members including, Randle Goetze who was a machine mechanic at the time and years later, President of Goetze’s Candy. Marge was at the forefront of new flavor creations and sampling. Her all-time favorite Caramel Creams® flavor was chocolate peanut butter. However, nothing could replace her love of the original vanilla Caramel Creams®!
To learn more about Goetze’s and our rich company history, be sure to sign up for our emails.
We’re so happy you’re here.
Hello! It is with great pleasure that we welcome you to Goetze’s Sweet Things blog, a place where you can find inspiration, learn about our company’s rich history, explore our new flavors and partnerships, meet some of our dedicated employees, and so much more. We know that many of you share sweet memories with your loved ones around our candies – we see it on our social media pages and hold those stories near and dear to our hearts in the same way you do.
Our hope with this blog is to create a space where these memories can be shared, a place where our beloved Caramel Creams® and Cow Tales® are celebrated as the center of your fond memories – whether it be a candy dish at your grandparents’ house, a favorite Halloween candy shared across generations, or recipes that bring you comfort and joy.
We will be launching our Sweet Memories platform to submit these stories soon, so stay tuned and be sure you’re signed up for our newsletter. Until then, we will be sharing some of our favorite stories about the brand, our employees and more.
We look forward to creating this space in partnership with our amazing fans like you. Be sure to follow us on social media to keep up with our latest posts.
A Moo-ving history lesson
With how much we love the taste of Cow Tales®, some of you may be wondering: how did these creamy, caramel sticks come about?
It all began in 1984, when the Goetze family decided to add a new caramel confection to the lineup. Made from the same secret family recipe as Caramel Creams®, Cow Tales® were named to represent the opposite end of the cow, playing off the classic “Bulls-Eyes®” name that came more than 65 years prior.
Another frequent question we get is why did Goetze’s Candy Company choose to name these treats Cow Tales® rather than Cow Tails. Well, Goetze’s used "Tales” instead of "Tails” to hint at the whimsical and nostalgic children's bedtime stories, since this brand is a more youthful and light-hearted take on Caramel Creams®. The image of the cow jumping over the moon, on the early packaging, was a nod to the "Hey Diddle Diddle" nursery rhyme, emphasizing Goetze’s choice of “Tales” over “Tails”.
In addition, we did not want the name taken literally (since our caramel sticks can look very similar to beef sticks at a first glance). Even today, we have “Not made from real cow tails” in our Instagram profile to clear up any confusion.
And we can’t forget about everyone’s favorite mascot, Duke! Introduced in 2016, Duke the Cow brings joy with his cartoon features and goofy smile showcasing his adoration of Cow Tales®. Duke takes center stage on our Instagram page, sharing his favorite recipes, holiday traditions and current flavor favorites.
Today, Cow Tales® flavors include:Seasonal flavors include Strawberry Smoothie in the Spring and Caramel Apple in the Fall.
Be sure to sign up for our newsletter to stay in the know of our rotating seasonal flavors.
Do you call them Bulls-Eyes® or Caramel Creams®?
As you may already know, Goetze's Candy Company is a confectionery company proudly located in Baltimore, Maryland. Founded in 1895 as the Baltimore Chewing Gum Company, Goetze's has celebrated more than 125 years of making sweet treats in the USA.
It was in the 1940s when Goetze's Candy moved away from chewing gum and shifted focus to manufacturing caramel treats. Today, we are globally known and celebrated for our secret family caramel and cream recipe.
Goetze's Candy Caramel Creams®, also known as "Bull-Eyes®," are unlike any other caramel candy. Why? They are made with wheat flour as the primary ingredient, giving the caramels a chewy, not sticky, texture. In the center of the caramel is a decadent cream. And, Caramel Creams® still use the same original vanilla flavor that was introduced by Goetze's Candy back in 1918.
Today, Caramel Creams® are available in three flavors year-round, "Original" Caramel, Caramel Brownie and Oreo®. Our seasonal flavors include Strawberry Smoothie during the Spring and Caramel Apple in the Fall.
Stay tuned for more behind the scenes stories, recipes and input from our very own Goetze’s family of employees. In the meantime, check out our Store Locator to satisfy those cravings.