the sweetest tale you’ve ever tasted

Cow Tales® aren’t just candy — they’re a tasty tale (not tail)! Since 1984, these chewy caramel sticks with a creamy center have been delighting candy lovers with a whimsical twist on classic caramel. Guided by Duke the Cow, every bite is an adventure in fun, flavor, and nostalgia. Unwrap the magic and snack happily ever after!

The tale starts here

Original Cow Tales®

In 1984, Goetze’s Original Caramel Cow Tales® were introduced. These treats are chewy caramel 1 oz. sticks filled with a delicious cream center. They are also available in a Cow Tales® Minis version!

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Honey Bun Cow Tales®

The original Cow Tales® caramel flavor you know and love with an added hint of cinnamon and honey. It’s the ultimate “no bake” Honey Bun treat alleviating the mess in the kitchen, and perfect for on the go. This flavor is sure to be a favorite for Cow Tales® lovers of all ages.

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Strawberry Smoothie Cow Tales®

Goetze’s Strawberry Smoothie Cow Tales® are made of a chewy, strawberry caramel filled with a delicious, cream center. Strawberry Smoothie Cow Tales® taste like a real fruit smoothie, straight from the blender!

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Caramel Apple Cow Tales®

Introduced in 1993 and the Confectionary Industries product of the year in 1994, Goetze’s Candy Caramel Apple Cow Tales® are made of a delicious, chewy caramel filled with a tart, apple flavored cream center. You can also use Caramel Apple Cow Tales® to bake delicious desserts, perfect for the Fall or any time of the year!

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Caramel Brownie Cow Tales®

Goetze’s Caramel Brownie Cow Tales® are made of a chewy, chocolate caramel with a decadent brownie cream filling.

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“repeat purchase. there is one problem. I eat too many!”

“great taste, fresh, & immediately gone”

"we are addicted, we love Cow Tales"

small size.
big flavor.

Put a little Duke in your pocket! A handful of Cow Tales® Minis means a mouthful of yum. Perfect for on-the-go or anytime you’re craving a bite-sized version (or 3!) of that smooth, creamy & slightly kooky caramel.

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meet Duke

With his playful personality and charming grin, Duke reminds us that candy should be as fun as it is delicious. As the official Cow Tales® mascot, Duke’s here to make sure every caramel-filled tale is filled with laughter, joy, and maybe even a little moon-jumping mischief. Keep an eye out for Duke on our packaging, social feeds, and beyond — he’s always up to something sweet!

MoOoOoOoOo

did you know? Cow Tales were born in 1984!

While parachute pants and cassette tapes were cool, Cow Tales® became a timeless classic.
did you know?why not cow “tails”?

Cow Tales® – not tails – are NOT made from real cow tails! The Cow Tales® name is a nod to classic children’s bedtime stories (i.e. The Cow Jumped Over the Moon). Cow Tales® are a whimsical take on Caramel Creams®, with their iconic shape and flavor variations bringing smiles & fun to all ages!
did you know?what makes a Cow Tale so irresistible?

Cow Tales® are chewy, delicious caramel wrapped around a cream center.
did you know?guess what flavors are now available all year?

Strawberry Smoothie and Caramel Apple were both once seasonal flavors. Due to popular
demand, we have brought them both back as year-round flavors!
did you know?what nursery rhyme was featured on early Cow Tales packaging?

Early packaging featured a cow jumping over the moon — a subtle homage to the nursery rhyme “Hey Diddle Diddle.”
did you know?what is the first ingredient in our candy?

The first ingredient in our candy is wheat flour.
did you know?what is our freshest ingredient?

We use real dairy milk from US dairy farms!
did you know?how many pieces are in a pound of Cow Tales® Minis?

There are 40 pieces in a pound.
did you know?which flavor premiered on Cow Tales’ 40th anniversary?

In 2024, Goetze’s introduced the Honey Bun flavor to celebrate Cow Tales’ 40th anniversary, combining cinnamon-honey notes with the classic cream center.

Caramel Cow Tales with Milk and a straw.

farm to factoryreal milk.
real delicious.

From the farm to your fingers, every Cow Tale® is made with quality ingredients and a whole lot of heart. Our caramels are crafted with real milk and simple, wholesome ingredients — because tasty tales deserve an authentic ending. When you bite into that chewy caramel and soft cream center, you’ll taste the difference.

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recipes with a tale to tellmooooore ways to enjoy

Cow Tales® aren’t just for snacking — they’re for creating! From topping cupcakes to adding a caramel twist to milkshakes, these treats inspire sweet masterpieces. Want to go beyond the wrapper? Head over to our recipe page for fun, delicious ideas to turn Cow Tales® into culinary magic.

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Sweet Stuff

When you eat Caramel Creams® and Cow Tales®, save your bags!

Get rewarded
Seasonal Yummies

Don’t forget to check out our online store if you’re a true Goetze Head!

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Go Goetze Some!

Craving some delicious Cow Tales®? See where to Goetze them!

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